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Showing posts from July, 2022

The iPhone. Best product line Apple ever made?

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  The iPhone is one of the most popular phones in the world. This has been due to a carefully laid out marketing and sales strategy that spans decades and is still going on to this day. Awareness for the product is created through various means ranging from Adverts, apple outlets, massive displays in any store that sells the iPhone, and sponsorships. Apple even makes TV shows today which indirectly act as a marketing tool. If someone watched a show without knowing what apple was, they would inadvertently look it up and end up on the product website of Apple.  Consumers can try an apple product at any of their outlets. They have staff ready to assist and hype up the product. They have iPhones already plugged in, ready for a customer to use and get a feel of. They hype up the product relentlessly at their product launches and they've created an apple culture in most major countries in the world.  The apple consumer retention strategy is absolutely brilliant. They have built an entire

Harmony Day? What you need to know.

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What is Harmony Day? According to Google, Harmony Day is celebrated on the 21 st of March and “celebrates diversity, aiming to foster inclusiveness, respect and the idea that people of all different cultures can make a valuable contribution to society."  I suppose the question we should aim to answer is whether this has a place in the current culture or is it an outdated concept as this was a tradition that started back in the late 1900s. The simple answer is YES, this still does have a place in the current culture of Australia as well as the entire world.   Racial inequality still persists whether it may be in major ways or minor, minute gestures that most don’t think twice about. The old ways of thinking are still ingrained in most of us to some extent and it is our duty as citizens of the world to unlearn the old prejudices which is where the Harmony Day comes in. The day itself is dedicated for this type of learning and inclusiveness. The day can have a multitude of activiti